Mostafa Nezamparvar

Page 92 of the supplied copy

Lesson 77: Researching Target Customers

English translation of the author’s Persian text. Source-page references refer to the original edition.

Author: Mostafa Nezamparvar · Original book text

Researching target customers’ needs and preferences
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Researching Target Customers

(Target Customer Research)

You need to know what your customers really need and how you can meet those needs. But even when you go to a shop, you do not know what to buy that you will like, so I think this stage may be a little difficult for you.