Analyzing Target Markets
(Target Market Analysis).
Each market has its own particular characteristics. Your product may be very popular in one country and receive barely a glance in another. You must understand your target market’s tastes, culture and needs and adapt your product accordingly. But since you call your friends to ask what to buy even for a simple birthday present, analyzing a target market probably
Seems to you like “The Da Vinci Code”: very complicated, very confusing and completely out of reach!
